What is Clay?
Clay is an AI-driven platform that provides access to a vast array of data enrichment tools for various needs, including prospecting, lead generation, and sales automation.
Main Features of Clay
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Collect more than 100 enrichment tools: Discover the power of Clay's data enrichment marketplace, which combines 75+ tools into one credit-based system, resulting in superior data coverage and quality.
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Easy prospecting: Build targeted lead lists using 10+ sources, including free access to companies, people, and open jobs data.
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AI research agent: Replace manual research workflows with Clay's AI web scraper, which helps automate manual, unstructured SDR research.
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Automate personalized outreach: Use Clay's AI messaging tool to craft 1-1 personalized messages to any prospect, based on enriched data.
How to Use Clay
Every user can utilize Clay's data enrichment tools to maximize data coverage and quality. Then, use AI to craft relevant outreach at scale.
Benefits of Clay
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Triple data coverage: Clay's combination of data providers often triples data coverage and quality compared to relying on just one tool.
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Cut costs: Reduce costs by a magnitude of ten or twenty compared to using individual data enrichment tools.
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Scale personalized outreach: Automate personalized outreach with AI messaging, based on enriched data.
Frequently Asked Questions
What kinds of companies use Clay?
Clay serves GTM teams of all sizes, ranging from large enterprise companies to SMBs, startups, solo founders, outbound agencies, and more.
Who on my team should use Clay?
GTM leaders, GTM operations team members, SDRs, and growth leads can all benefit from using Clay.
What tools does Clay replace for me?
Clay can replace your prospecting, data enrichment, and AI message drafting tools.
What common use cases can I accomplish in Clay?
Build lists from CSVs or 10+ prospecting sources, enrich data with 75+ enrichment tools, use AI to scrape websites, and draft messages.